2025/06/05
How Are the World’s Wealthy Buying Into Tokyo Real Estate?

Wealthy individuals around the world are now turning their attention to Tokyo real estate.

Due to a weak yen, relatively affordable property prices, and Japan’s top-tier safety and infrastructure, Tokyo real estate is now viewed not merely as a place to live, but as a global-caliber asset.

So, what steps are required to purchase real estate in Tokyo from overseas? This article provides a strategic and practical guide to buying Tokyo property from a high-net-worth investor’s perspective.


■ Why Are Wealthy Individuals Focusing on Tokyo?

Let’s first break down the key reasons behind this growing interest:

  • Relative Affordability: Compared to cities like New York, London, and Hong Kong, prime central Tokyo properties are 30% to 50% cheaper, even in similar central locations.

  • Yen Depreciation: For those dealing in USD or HKD, Japanese real estate has become a bargain opportunity since the 2020s.

  • World-Class Urban Infrastructure: Tokyo boasts some of the best public transportation, healthcare, education, and cultural facilities in the world.

  • Stable Legal Framework: Japan’s clear and well-established property laws allow foreigners to own 100% freehold title, making it ideal for long-term asset holding.

In particular, high-rise apartments in Tokyo’s three core wards—Minato, Chiyoda, and Shibuya—are highly valued for both wealth preservation and long-term investment growth.


■ How Wealthy Buyers Navigate the Tokyo Real Estate Market?

  1. Define Your Area and Purpose:
    Will you purchase a high-floor unit in Minato Ward as a wealth-preserving asset? A residence in Shibuya Ward for future personal use? Or multiple units for investment? Establishing a clear strategy upfront is important.

  2. Choose a Trusted Real Estate Agent:
    Partner with an agency that has experience serving foreign high-net-worth individuals and offers multilingual support (English, Chinese, Thai, etc.). Prioritize agencies with strong confidentiality practices as you will be sharing personal and financial information,

  3. Online or On-Site Property Viewing if Possible:
    Virtual tours via video or VR are often available, but for properties worth over ¥1 billion, an in-person visit is highly recommended.

  4. Submit an Application and Negotiate Price:
    Luxury properties may allow for price negotiations. Expressing an intention to buy will initiate the terms discussion.

  5. Contract Signing, Registration, and Settlement:
    Contracts can be prepared in English. All registration procedures can be handled by a judicial scrivener on your behalf. Final payment is made via SWIFT transfer or domestic bank transfer under a corporate name, depending on your funding structure.


■ Which Areas of Tokyo Are Most Favored by Wealthy Buyers?

The following areas are especially popular among high-net-worth individuals around the world:

  • Minato Ward (Minami-Azabu, Moto-Azabu, Roppongi, Aoyama): Known for its concentration of embassies and an international, foreigner-friendly environment.

  • Shibuya Ward (Daikanyama, Hiroo, Ebisu): A vibrant mix of fashion, fine dining, and medical facilities.

  • Chiyoda Ward (Banchō, Kojimachi): Close to the Imperial Palace and well-known for its prestigious educational environment.

  • Meguro & Setagaya Wards (Jiyugaoka, Nakameguro): Tranquil residential areas with commercial infrastructure balance.

Their strong rental demand and high market liquidity make these areas highly suitable for effective resale or exit strategies.”


■ What High-Net-Worth Buyers Prioritize: Management, Tax, and Exit Strategies

It’s not just about making a purchase—comprehensive planning of the following elements is essential:

  • Outsourcing property management (regular cleaning, maintenance inspections, and vacancy handling)

  • Annual tax filing and payment management (in collaboration with a tax accountant)

  • Planning a resale strategy (deciding when, to whom, and at what price to sell)

By designing a full asset lifecycle—from ownership to operation to exit, much like a mutual fund—investors can maximize the long-term value of their property.


■ Summary: Tokyo Real Estate Is Emerging as a Global Asset

Tokyo is evolving into a global hub where the world’s wealthy entrust their assets, not just a city for Japanese residents.

With its stable currency, trustworthy legal system, and highly developed urban infrastructure, Tokyo’s real estate stands out as a secure and prestigious asset destination on the global stage.

Whether purchasing an entire building or a single unit in a high-rise apartment, the key to success lies in “who you buy with, and how you buy.”