MAGAZINE
The Perfect Second Home: Japan’s Refined Luxury of Cleanliness, Safety, and Serenity
Affluent individuals around the world choose to own a second home for a variety of valid reasons—be it as a business hub, a vacation retreat, or a means of preserving wealth. Yet in recent years, those who select Japan as their destination for a second residence often...
Raising Children in Tokyo: A Guide to Prime Properties with Access to Top International Schools
Education is one of the most important factors for high-net-worth individuals when choosing a residence. For those seeking world-class education in Japan—right in the heart of Tokyo—properties within walking distance of top international schools represent the ideal...
Is Tokyo Real Estate in a Bubble—Or the Last Remaining “Undervalued” Asset?
“Is Tokyo Real Estate Overpriced?” “Is It Too Late to Buy Now?” These are common concerns among investors and wealthy people. In recent years, property prices—especially in central Tokyo—have risen significantly, prompting speculation both in Japan and abroad that the...
Condo Comforts in Thailand vs. Seismic Realities in Japan — Why Japan Still Captivates Discerning Buyers
Thailand—particularly Bangkok—is often hailed as a “condominium paradise”, with its skyline lined with sleek, modern residential towers. New high-rises featuring pools, gyms, and lounges are launched one after another, all within a regulatory environment that allows...
Tokyo Central vs. Outskirts — Uncovering Japan’s Real Estate Champion
“Should one choose to live in central Tokyo—or opt for a serene, nature-rich suburb?” This question has long been debated—not only among international high-net-worth individuals, but also by Japanese buyers themselves. In recent years, the rise of remote work during...
Why Are Singapore’s Wealthy Turning Their Attention to Tokyo Real Estate?
As high-net-worth individuals around the globe reevaluate their investment strategies, a clear and deliberate shift is taking place: affluent Singaporean investors are increasingly turning their attention to Tokyo real estate. Cities like London, New York, and Hong...
Bangkok or Tokyo: A Global Comparison of Luxury Real Estate Purchasing Power with ¥200 Million
What kind of home can you buy for ¥200 million? It’s a simple question—with dramatically different answers depending on the city. For affluent buyers, the focus isn’t just on the price tag—but on what that investment truly delivers. Bangkok. Singapore. Hong Kong....
A Life Framed by a Japanese Garden— Where Silence Becomes the New Luxury
One by one, the dry leaves fall—each a whisper of passing time. A low, rhythmic sound of a shishi-odoshi resonating gently in the water basin. The shadows of swaying bamboo and maple leaves dancing in the afternoon light. In homes with Japanese gardens, stillness...
Preserving the Past, Shaping the Future — The Legacy Investment of Kyoto’s Machiya Homes
Kyoto — a city that continues to captivate the world, even after centuries of history. Among its architectural treasures, the traditional wooden townhouses known as machiya have garnered the attention of affluent buyers worldwide—not as mere real estate, but as...
The Extraordinary Luxury of Owning a Home with a Private Onsen — Discovering the Charms of Nagano, Hakone, and Izu
A private onsen at home—the ultimate luxury that dissolves the boundary between everyday and the extraordinary. In Japan, only a select few regions allow for residences with direct access to natural hot spring sources, or private onsen water drawn from nearby springs....
Tatami, Shoji, Courtyard Gardens — Embracing the Essence of Japanese Minimalism
“Less is more.” This phrase now lies at the heart of minimalism around the world. But there is a country that has lived by this principle for over a thousand years. That country is Japan. Not decoration, but negative space. Not opulence, but tranquility. Not utility,...
“Living the Seasons” — The Subtle Luxury of a Home Aligned with Nature
Cherry blossoms in spring.The hum of cicadas and sudden summer rains.Fiery autumn foliage beneath crisp, open skies.The quiet stillness of snow in winter. Japan is a country blessed with clearly defined seasons. Yet these seasons are more than climatic shifts—they...
Where Global Investors Are Quietly Buying Property in Central Tokyo
“There are definitely areas being quietly bought up, even if undisclosed to many people.” A real estate consultant based in Tokyo’s Akasaka commented that. In recent years, there’s been a quiet surge of foreign investment in lesser-known parts of the city." Instead of...
How a Thai YouTuber’s Purchase in Omotesando Became Viral
“This isn’t a hotel. It’s a home.” Said Nat, a popular Thai YouTuber in her 30s with over 1.2 million subscribers. Her video showcasing a house in Omotesando garnered over 4 million views within just one week. Viewers were captivated, flooding the comments with...
How Entrepreneurs Use Japan’s Luxury Properties for Asset Protection
"Among all my defensive investments, the one I trust the most is luxury real estate in Japan." Said Mr. T, a Hong Kong-born entrepreneur in his 40s. He owns multiple businesses and investment properties across Asia, with annual revenues exceeding 5 billion yen. Known...